Corporate Innovation through Rapid Application Development - SELISE

Corporate Innovation through Rapid Application Development

April 15, 2015

Rapid Application Development (RAD) is the combined outcome of today’s most prominent software development tools, API’s and SDK’s and the naked agile philosophy. The New Venture industry has gladly embraced this catalytic approach for faster innovation. SELISE rockin’ software heavily promotes the RAD approach when working on new systems because of its proximity to the market. Multinational corporations and government agencies are experiencing wonders by allowing their IT managers to implement RAD as a means to innovation. SELISE CEO, Julian Weber covered these business implications in his recent conference contribution on Corporate Innovation through Rapid Application Development.

Weber presented his topic at the prestigious EEC 2015 in Ras Al Khaimah, UAE, a conference on “The Impact of e-Economy on MENA Region Development”. From the real life experience of being a change-agent to European multinationals and government agencies, Julian Weber signified the way for IT managers to innovate faster and keep up with the fierce competition. He demonstrated the importance of innovation in e-Business and how managerial frameworks often contradict the principles behind innovation. Conclusively, Weber proposed a modern management design that provides large organizations with the flexibility that is required to innovate using application development while at the same time keeping the existing IT backbone untouched.

Weber’s conference contribution is freely available upon request through the below form.